YOUVIEW
Website Repositioning & Redesign
YouView combines streaming and broadcast TV from around the world into one Simply Smart TV service.
Working closely with UX and design, I helped pivot the tone of YouView.com away from B2C towards B2B, focusing on the homepage and careers page.
Additionally, a tone of voice document was devised, honouring the rich heritage of British broadcasting while celebrating new ways to consume television from around the world.